GDFIS
SEO

40 Blog Post and Content Ideas for Affiliate Marketers

Forty content formats that match real search intent, grouped by where the reader is in their decision.

By Glenis GrahamPublished July 25, 2023 · Updated October 20, 20263 min read

Some links below are affiliate links. If you buy through them I may earn a commission at no extra cost to you. How I choose what to recommend.

Running out of ideas usually means running out of formats. The 40 ideas below are formats, each tied to the kind of search or reader it serves. Pick the ones that fit your niche, fill them with your own experience, and you will not run out of things to write.

Start with the commercial ideas (11 to 20). They sit closest to a buying decision and tend to earn first.

Beginner and informational content (1 to 10)

These earn trust and email signups, then link to your commercial pages.

  1. "What is [topic]?" explainer in plain language, with one clear example.
  2. "How [thing] works", walking through the process step by step.
  3. Beginner's checklist for getting started in your niche.
  4. Glossary of the terms beginners get confused by.
  5. "Mistakes I made" with what each one cost you and what you would do instead.
  6. "Is [thing] worth it?" with an honest answer for different types of people.
  7. Myths vs facts about a common belief in your niche.
  8. Cost breakdown: what it actually costs to get started, by budget level.
  9. "How long does [thing] take?" with realistic timelines.
  10. Resource roundup of the best free tools and guides, including other people's.

Commercial and comparison content (11 to 20)

These match people evaluating what to buy.

  1. "Best [product] for [specific person]", such as "best autoresponder for new affiliates."
  2. Head-to-head comparison: [Product A] vs [Product B], with a clear verdict for each type of reader.
  3. "[Product] alternatives" for people unhappy with a popular option.
  4. Hands-on review with your own screenshots, setup notes, and downsides.
  5. "Is [product] legit?" answering the trust question directly.
  6. Pricing explained: what each plan includes and which one most people need.
  7. Free vs paid versions of a tool, and when upgrading is worth it.
  8. Feature deep dive on the one feature buyers care about most.
  9. "[Product] for [industry]", showing how one tool fits a specific use.
  10. Buyer's guide: the criteria to judge any product in the category.

Tutorials and how-to content (21 to 28)

These help after the purchase, which builds loyalty and repeat recommendations.

  1. Setup walkthrough for a tool you recommend, from signup to first result.
  2. Template or swipe file, such as a welcome email sequence.
  3. "How I use [tool] for [task]" showing your real workflow.
  4. Troubleshooting guide for the common problems people hit.
  5. Integration guide for connecting two tools.
  6. Migration guide for switching from one tool to another.
  7. Video tutorial with a written summary on the page.
  8. Case study of a project you completed, with the process and what you would change. Skip income claims.

Local and niche-specific content (29 to 33)

These target narrow, commercial searches with little competition.

  1. Niche plus city landing page, such as "salon booking software Tampa." See the GHL landing page system.
  2. Industry-specific guide, such as "email marketing for real estate agents."
  3. "Best [service] in [city]" where you have real local knowledge.
  4. Regulation or compliance explainer for a specific industry, with sources.
  5. Seasonal guide tied to a niche's busy season.

Timely and authority content (34 to 37)

  1. "What changed in [year]" for your niche's tools or rules.
  2. Original data or survey: anything you can measure and share. These earn links.
  3. Interview with a practitioner your audience respects.
  4. Opinion piece on a trend, backed by your experience.

Email and repurposed content (38 to 40)

  1. Lead magnet: a checklist, calculator, or short guide worth an email address.
  2. Five-email welcome sequence built from your best guides.
  3. Repurposed series: turn one strong guide into social posts, a short video, and an email.

How to choose what to write next

  1. Open Google Search Console and look for queries where you already get impressions but rank below the top ten. Write or expand content for those first.
  2. Check whether a new idea fits an existing cluster. Content that supports a pillar page helps both rank. See SEO for Affiliate Marketing.
  3. Prefer ideas you can fill with your own experience. That is what makes affiliate content trustworthy.

Keep reading

All guides
SEO SEO for Affiliate Marketing: A Practical Guide That Starts With Search Intent How to pick keywords you can actually rank for, structure an affiliate site Google trusts, and measure what is working. 5 min read · Updated Oct 20, 2026 SEO The GHL Affiliate Landing Page System: Niche Plus City Pages That Rank How I build location-specific landing pages for GoHighLevel's local-business niches, and how to model the system. 4 min read · Updated Oct 20, 2026 Basics Affiliate Marketing for Beginners: How It Works and Where to Start What affiliate marketing is, how you get paid, and the first five decisions that matter more than any tool. 3 min read · Updated Oct 20, 2026
Get the weekly field notesOne email a week: what I am testing in affiliate marketing, SEO, and automation, and what the numbers said. No hype. Unsubscribe anytime.